Kris Ritzmann
Partner
Kristopher has made it his mission to advise companies on tough decisions that have a significant impact to the bottom line. He has done this over the course of his career whether in a consulting capacity or as a member of senior level management. He credits his diverse experience to the support of his family as well as his education from the University of Arizona. Kristopher received his B.S.B.A with a focus in Accounting as well as his MBA with a focus in Finance from the University of Arizona in 2009 and 2014, respectively. His experience, coupled with his education allowed Kristopher to develop exceptional skills in the following areas:
- Business Intelligence – Develop automated systems that report on a wide array of key performance indicators in real time. These models are built with custom specifications for audiences ranging from executive teams to front line employees. These systems accurately measure all performance aspects of the business enabling decision making at near real time;
- Strategic Planning – Lead, collaborate and create strategic marketing plans, business plans and company financial plans. Kristopher has participated in and facilitated strategic planning workshops designed to create an increased focus on core competencies while working with individuals towards a common goal;
- Financial Analysis – Develop models and implement strategies that add value to the Company. These strategies range from capital investment to key performance indicators to long term financial planning. The goal is to advise the Company on the correct decisions that yield the highest value;
- Marketing Analysis – Develop and implement return on incremental marketing spend models for direct marketing and promotional efforts. These models allow clients to understand the amount of incremental revenue generated by each piece of communication by segment. This is especially important when attempting to allocate budget dollars towards direct marketing and promotional efforts. The goal is to identify what works well so that the Company can generate the largest amount of incremental profit possible;
- Budgets – Develop, oversee and implement capital, operating and cash flow budgets taking into account all aspects of the operation. The goal is to implement a process that aligns with the vision of the executive team within the Company allowing for departmental buy in as it pertains to capital investment, labor requirements, revenue growth, expense growth, debt obligations and interest rate risk. This is usually year one in the overarching financial plan; and,
- Ad-hoc reporting – Develop and implement processes that allow for tracking of a number of different data points. A good example of this type of reporting is the automated tracking of hours worked for compliance purposes related to the affordable care act.
Kristopher brings focus to advisory services with the goal of developing relationships, using data to make decisions and assisting with driving progress towards the client’s vision. This clear focus allows him to lead the consulting arm of 2KR with great success.
